Introduction

The first crypto-powered fitness lifestyle reward app

Growfitter is the world’s first Web 3 Free to play Move to Earn Lifestyle app with in built Gamification & Social elements that makes it fun & rewarding to live an active lifestyle. Built on Polygon Blockchain , Growfitter Integrates your daily activity like walking , jogging , running , cycling , fitness workouts in real life with Blockchain Play to Earn Economics so you can turn your real life actions into expansive gameplay & earn crypto while doing it. And also use the token as currency purchase free Health & wellness products on Growfitter marketplace

Building on the Foundational Free to Play mobile gamification model. Growfitter is the First Mass Market Fitness game targeting global audience beyond crypto native players . We have designed an economic model that allows users to get started for free in order to bring global attention to what is possible with Crypto gaming

Growfitter is a Free to Play gamification platform rewarding players with crypto ($GFIT Token) & lifestyle rewards as they grind through physical activity & fitness challenges & games.

Recently featured on SharkTank India Season1 & also got investment from Aman Gupta Cofounder & CMO of BoAt one the biggest wearable brands in India.

Growfitter has Partnerships with 100+ Premium brands including Puma, Gilette, Proctor & Gamble, , Jockey, Paytm, Myntra, Lakme, Hindustan Lever, Grofers, 1mg, Jio Saavn, Ixigo,Pharmeasy, WazirX, Mfine, Ease My Trip, Actofit, The Man Company for our reward program

With Gamification, Growfitter aims to nudge millions toward a healthier lifestyle, combat climate change and connect the public to Web 3.0, all while simultaneously hinging on it’s Social aspect to build a long-lasting platform fostering user generated Web 3.0 content.

Move To Earn Economics

(MOVE-TO-PLAY) + (PLAY -TO-EARN) =(MOVE-TO-EARN)

Crypto in India is big,

we are making it mainstream

India is a growing home to the biggest number of crypto enthusiasts that keeps overseas funding flowing into the crypto startups. Over 100M crypto owners (10% of the adult population*) holding $6.6B in crypto assets express strong growth in interest and adoption of alternative assets which is signifificantly fuelled by the youth between 18-35 y.o., most of whom happen to be first-time investors.

With GFIT we grasp an amazing market opportunity: we seamlessly bring crypto to the interested audience through step-by-step introduction of $GFIT via simple and easy granular in-app mechanics. Gradual sophistication of token usage ensures long-term adoption with a smooth learning curve for existing Growfitter users. At the same time, $GFIT will provide a familiar short-form tool for newcomers to onboard crypto space in understandable fashion.

Growfitter is a Move2Earn lifestyle app with Social Fy & Game Fy elements . Users walk, Jog , run or cycle outdoors to earn new crypto GFIT Token, which can be used to level up & mint new Lifestyle rewards for FREE.

With GFIT Token player can choose to buy FREE Lifestyle rewards from 100+ brands in the App marketplace like Shaker, T shirt , Netflix subscription, Amazon voucher, Gym Bag , Apple airpods, Mountain Bike , Google Home mini & many more

GFIT Token is designed to bring real value to movement

Blockchain Solution - Why Polygon

The Current Growfitter platform has 400k Monthly active users and serves 200k users per day. This is only the begining. This year over 4 Million users shall be acquired, and the potential audience is much bigger.

It is the vision of Growfitter that each user shaould have their own tokens and direct blockchain interactions, making the platform more resilient and providing the users a gateway into the bloackchain world without crippling its natural strong characteristics.

For that reason, for its blockchain integration. Growfitter needs a platform thats is affordable , has high throughput now and is future proof for the growth of the user base. The platform also has to b very stable, with a proven track record and sufficiently decentralized.

Ploygon is a natural fit for these reqiurements . It is very fast showing in practice the ability to sutain a higher peak throughput than Visa even without sharding . It is also continuously working on growing these numbers. It is cheap offering a reference price of $10 per 1 million transaction as compared to $300000 per 1 million transaction on Ethereum (For Instance)

To top it off ,Polygon is built for stability and sustainable growth . Its mainnet has been live since June 2020. and it raised a $450 million token round recently from Sequoia Capital India.

Token Specific

The Blockchain deployment of Growfitter supports two types of tokens:

GFIT is the fungible blockchain token of the platform

Definition

Game Token: GFIT TOKEN : An in-game reward token earned by players for physical & fitness activities , referral & challenges

Getting Started

To start, users need to download the GROWFITTER app

  1. Download the GROWFITTER app Download from www.growfitter.com/download. The app is currently in India & UAE we are constantly adding new countries
  2. Sign-up for GROWFITTER After getting access to the app on your respective device, you will be able to sign up for GROWFITTER with Gmail or Facebook or Apple ID. You will receive a OTP code that you need to key in to enter the app
  3. Create a new Wallet: Go to profile and click on Wallet where you can create your GFIT wallet
  4. Go on the Move & Earn rewards :Start Fitness activity and earn GFIT Token on the app. Existing users can convert their Growfitter Points in to GFIT Token at the Token launch event & also purchase free rewards with GFIT Token
  5. Purchase health & wellness products Head over to the in-app Marketplace and pick out products! You can use the Filter tool to look for a various category type of your preference. Ensure you have enough GFIT for the purchase.

Congrats! You are all set. , You can start your GROWFITTER journey immediately after the first active day.

Solo Mode

In Solo Mode, users are equipped with 30 mins fitness activity in 40 mins to earn tokens by moving. Activity is needed to earn $GFIT Tokens (GFT). Any activity equals 30 minutes of move & earn movement To begin, users select a activity of their choice,from walking , running , cycling or health quiz and press Start.

Users should see a status on the top of the screen while doing 30 mins walking , running or cycling in 40 mins

Moonwalking: This will be shown if the app detects a weak GPS/internet signal, or the user is not organically moving (i.e. using an electronic scooter or strap phone on their dog). No $GFIT Token will be earned while Moonwalking, and users may/may not lose Energy depending on the circumstance.

GPS Signal: White - No GPS; Red - Poor GPS; Green - Strong GPS.

Always make sure you have

GFIT token will be paid out for every 30 minute of movement, which is dependent on 4 main factors:

GAME-Fy MODE

  1. Type of Activity - users can do any activity including walking , running , cycling ,health quiz & Gym workout. Refer to Activity Attributes section of indivisual activity breakdown
  2. Activity Efficiency attribute -To maintain activity efficiency User has to walk minimum 100 steps per minute & 3300 steps in 30 mins to qualify as activity. A free user can only earn Growfitter points for any activity Only a premium member can convert Growfitter points to GFIT Token. Users can switch between these two earning modes freely. For GFIT releasing detail refer to Tokenomic section.
  3. Speed of Movement - To maximise earnings, users should keep within the optimal speed range of their respective activity. Whenever a user falls below this range, their activity wont be counted & they wont earn tokens.

Once users completes 30 mins activity, users stop earning tokens. They can either choose to carry on tracking their movements, or manually exit Solo Mode by briefly holding down the Redeem button.

Background Mode

While the Growfitter app is not been actively used, users will be able continue earning GFIT Token, Background Mode will count the steps directly from their mobile device’s Health Data app, capped at 5,000 steps daily for Free users & 10,000 steps for premium users. These earnings are fixed (not affected by Efficiency or other bonuses) and will add towards the daily GFIT Token cap.

Users will not incur Durability or Energy costs while earning through Background Mode.

Spin & Win

Spin & win is a loot box that is played once a day while you are moving in Solo Mode. It contains rewards , NFT & Tokens & Gems.

Fitness & Group Challenges

Fitness Challenges Mode

In Fitness Challenges Mode, users need to register under the Challenges Tab at anytime prior to commencement. There will both be Weekly Challenges and Monthly Challenges. There will be various fitness challenges like walkathon , Marathon & Cyclothon & Referral

Weekly Challenges - These walkathon , Marathon & Cyclothon challenges are held weekly and last for the whole week. Users can choose to participate in the 2.5km, 5km, or 7.5km Marathons, 50000 steps walkathon in 7 days , 50 km Cyclothon in 7 days. Free users can only take part in 3 challenges at a time. Premium users can participate in all challenges.

Monthly Challenges - These walkathon , Marathon & Cyclothon are held monthly and last for the whole month. Users can choose to participate in the 5km, 10km, or 15km Marathons, 200k steps walkathon in a month, Free users can only take part in 3 challenges at a time.

Only users who have successfully registered will receive a notification in their Log . Users can utilise the Set a Goal function to keep track of their progress. Once the stipulated running distance is completed, users will be notified via the Quest Log that the Challenge is complete.

Registration Fee (GFIT Token Deposit) To ensure commitment from users, a fee (GFIT Token) is imposed upon registration, which will be refunded upon completion of the Challenge. Participants who are unable to complete the Marathon within the time frame will have their fees pooled together and included into the Leaderboard rewards.

Leaderboard

Challenge participants are ranked in various challenges based on distance covered in Kms, steps taken, walking minutes , Running or Cycling minutes.

Group Challenges

The most unique feature of our game-fy mode is the Group challenges where friends & family & even Corporates make groups and particiapte in Group Walkathon, Marathon , Cyclothon challenges

For Example you have a group of 50 friends

5 groups will have 10 friends each can be formed who shall walk minimum 70k steps in 7 days to qualify .There will be participation fee in GFIT Token for the challenges.

Whichever team wins the Group challenges gets all the GFIT Token as prize money after deducting a small challenge fee.

Rewards

  1. The top 100 on the Leaderboard for the weekly/monthly Challenges will receive premium rewards from Brand partners like (Puma, Jockey, Gillette, H&M , Tommy Hilfiger, Calvin Klien) as well as GFIT Token & Golden NFT Badge
  2. The top 1000 on the Leaderboard for the weekly/monthly Challenge will receive Fitness prizes like (Shaker, Gym Bag, Yoga Mat,Tshirt )& GFIT Token & Silver NFT Badge (TBD)
  3. All walkathon , Marathon & Cyclothon participants will receive an NFT Badge of Participation & Discount vouchers of premium brands like Puma, Tommy Hilfiger, Calvin Klien & more

Rewarding Crypto For Fitness

The Growfitter App converts fitness activity into a new crypto, GFIT, offering millions to embrace healthier lifestyle

Dont burn your cash, burn your calories & earn crypto

Play - Exercise - Earn

GFIT Token is designed to bring real value to movement. In Q1 of 2022, users exchanged their Growfitter points for $1M worth of goods and services via the Growfitter reward store

Growfitter, capitalising on the future of fitness formats

Fitness Finance is a market economy in which participants earn from the value generated by the $100 Billion fitness Industry.

Its the Web 3 version of digital fitness experience and apps

Web2 allowed users to consume fitness content, to create fitness content, It oushed the value generated from their fitness content to the owners of the platform.

Game-fy is a similar culmination , Gaming is a $200 billion market where people consume and create for the benefit of the few. Web 3 enabled everyone to earn a piece of that market they take part in

This became a reality with surge of Game-fy and play2earn GFIT & Move2earn are defining points in bringing massive fitness market to the people in a frame where they earn from it.

Growfitter AI creates a personalized rewards for each user, taking into account all their real time fitness activities, anonymized. We also maintain the Integrity of user health data by putting each piece of data through a layered system of rigorously trained ML screening algorithms

Growfitter is the first made-in-India app with positioning that is dominating vernacular markets serving a large part of the Tier-2, -3 and -4 cities’ population.

Strong vernacular focus increases our reach to underserved demographics

The ecosystem (the main Growfitter market) is now in a local health & wellness explosion phase so a strong positioning** is a must for app proliferation, especially with health & wellness adopted by a majority of all groups. With 65% of users living outside urban centers and 73% of them being non-English or Hindi monolingual, users from non-metro areas are underserved by digital health that is mostly in English or Hindi. In fact, for more than half of fitness audience,

availability of vernacular content is the key reason for using fitness apps.

Marketplace

  • Users will buy GFIT token from market & redeem at growfitter platform
  • Thus brand shall fund burning of GFIT token

Tokenomics

Token HoldersTotal SupplyCliff (months)Vesting Period
Seed Round15 %No Cliff5% unlocked at TGE, remaining vested linearly over 36 months (block by block)
Private Round 10 %No Cliff5% unlocked at TGE, remaining vested linearly over 36 months (block by block)
Public Sale 03 %No Cliff20% unlocked at TGE, remaining vested linearly over 22 months (block by block)
Team15 %12Vested linearly over 48 months (block by block)
Partnership & Advisors03 %12Vested linearly over 36 months (block by block)
Staking Rewards10 %No CliffVested linearly over 36 months (block by block)
Foundation 12 %No CliffVested linearly over 36 months (block by block)
Liquidity10 %No CliffVested linearly over 36 months (block by block)
User Engagement20 %No CliffVested linearly over 36 months (block by block)
Airdrop 02 %No Clifflinearl 12 months unblock